Est. Santa Rosa, California

Your hair deserves the kind of attention that turns heads — not just compliments.

At Diamonds & Curls, we listen first. Every cut, color, and style is crafted around you — your lifestyle, your face shape, your vision. Walk in unsure. Walk out certain.

Trusted Local Salon
Personalized Care
Walk-ins Welcome
Stylist carefully coloring a client's hair at Diamonds and Curls Salon

Our Promise

Every guest leaves feeling like the best version of themselves.

What We Offer

Services Crafted Around You

From precision cuts to transformative color, every service at Diamonds & Curls is designed to enhance your natural beauty — not mask it.

Haircuts & Styling

Precision cuts tailored to your face shape and lifestyle. From a fresh trim to a complete transformation, we shape hair that moves with you.

Color & Balayage

Hand-painted balayage, dimensional highlights, or a bold single process — our colorists create depth and dimension that looks effortlessly you.

Extensions & Volume

Add length, fullness, or both with our premium hair extension services. Natural-looking results that blend seamlessly with your own hair.

Treatments & Repair

Deep conditioning, keratin smoothing, and bond-rebuilding treatments that restore strength and shine to damaged or over-processed hair.

Bridal & Occasion

Your special day deserves special attention. We create lasting looks for weddings, proms, and celebrations — with trials included so you feel completely prepared.

Nails & Beauty

Manicures, pedicures, and beauty treatments to complete your look. Polished nails and refined details that speak for themselves.

Elegant interior of Diamonds and Curls Salon with styling stations
Close-up of beautifully styled hair at Diamonds and Curls Salon

Our Story

A Salon That Actually Listens

Diamonds & Curls was born from a simple frustration: too many salon visits where the stylist talked at you instead of with you. We built something different in the heart of Santa Rosa — a space where your hair goals come first, where we take the time to understand what you want, and where the result is always something you're genuinely proud of.

We're not the loudest salon on 4th Street. But if you walk out looking in the mirror and saying, "That's exactly what I wanted," we've done our job. That's the standard we set every single day.

Our Approach Consultation-first. We discuss your lifestyle, maintenance preferences, and vision before picking up a single tool.
Our Products Premium, professional-grade products chosen for results — not margins. Your hair health comes before everything.
Our Neighborhood Proudly serving Santa Rosa and the surrounding community from our home on 4th Street.

Kind Words

What Our Guests Say

I've been to more salons in Santa Rosa than I care to admit. Diamonds & Curls is the first place where I actually left feeling like someone heard me. My color is exactly what I asked for — not what they assumed I wanted.

— A Loyal Guest

They did my hair for my wedding and I cried when I saw myself in the mirror. Not because it was perfect — though it was — but because it felt like me, just elevated. Thank you for that.

— A Happy Bride

The atmosphere is calming, the people are genuine, and my hair has never looked healthier. I used to dread salon visits. Now I actually look forward to them. That says everything.

— A Regular Visitor

Ready for a Change?

Your Next Favorite Salon Visit Starts Here

Whether it's a maintenance trim or a complete reinvention, we're ready when you are. Walk in, sit down, and let's figure out what looks like the best version of you.

Get in Touch

Visit Us on 4th Street

We're located in the heart of Santa Rosa, easy to find and always happy to see you. Drop by, give us a call, or send a message — we'll get back to you promptly.

Hours Mon – Sat: 9am – 7pm
Sunday: By appointment

Send Us a Message

We typically respond within one business day. For immediate assistance, please call us directly.

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